Fair trade is an organised social movement whose stated goal is to help producers in developing countries achieve better trading conditions and to promote sustainability.
Members of the movement advocate the payment of higher prices to exporters, as well as higher social and environmental standards. The movement focuses in particular on commodities or products which are typically exported from developing countries to developed countries, but also consumed in domestic markets (e.g. Brazil and India). These include handicrafts, coffee, cocoa, sugar, tea, bananas, honey, cotton, wine, fresh fruit, chocolate, flowers, and gold.
The movement seeks to promote greater equity in international trading partnerships through dialogue, transparency and respect. It promotes sustainable development by offering better trading conditions to, and securing the rights of, marginalized producers and workers in developing countries.